Stories are the backbone of good fundraising and critical to small organizations. We often hear how important stories are, but not how to craft good ones. After all, there is a difference!
Vanessa Chase Lockshin, storytelling guru, breaks it all down for you in this podcast, helping you identify where you might be going wrong and walking you through how to craft a compelling story that will raise you more money.
In this episode, we break down exactly:
where you might be going wrong in your current storytelling,
the most important factors to crafting a good fundraising story,
how to articulate impact; and
how to understand your audience.
Vanessa gives it to you straight and helps you where you are. Never written a story before? No worries! Need to re-train your storytelling muscles, we've got you covered!
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Also listen at:
iTunes — Google Music — Stitcher
Resources from this Episode
Vanessa's Website: https://www.thestorytellingnonprofit.com
Archive of storytelling case studies and interviews with a variety of nonprofits.
The Small Nonprofit podcast is produced by Eloisa Jane Mariano